Hoover's, Inc. is a business research company that has provided information on U.S. and foreign companies and industries since 1990. Since 1993, the company has made its information available on its website www.hoovers.com. Hoover's maintains a database of 23 million companies and other organizations using an in-house editorial staff of industry experts. The company derives most of its revenues from subscriptions, which are sold primarily to sales, marketing, and business development professionals. It provides less-detailed company, industry, and executive information to non-subscribers. Hoover's also publishes analytical features through its Hoover's Index pages, and its Bizmology and BIZ blogs. Besides publishing information on its website and in its books, the company distributes information via data feeds and third-party licensing agreements. Hoover's is headquartered in Austin, Texas and also has employees elsewhere in North America, Europe, and Asia. If you're reading this sentence, you know where to go for company insight. Hoover's, a subsidiary of Dun & Bradstreet and publisher of this profile, offers proprietary business information and data management through a comprehensive set of products. Its database of 85 million company profiles and 100 million people is available through its website and mobile app, as well as through D&B's API and CRM. Other products include Optimizer (data management), Analytics (market analysis), Mobile IQ (mobile prospecting), and a business blog (Bizmology) managed by its editorial staff. Hoover's subscribers include sales, marketing, and business professionals. (D&B; Data.com) (Sources: Hoovers; Bloomberg BusinessWeek; Facebook; LinkedIn; Twitter; Wikipedia; ResNet contributor Rick Rodgers)
D&B Worked with technical and strategic representatives of D&B to devise solutions to assist global companies in integrating D&B services and system of corporate hierarchy and critical information into internal customer, business and market intelligence initiatives. See also our case study of Business Intelligence Optimization.
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